Branding + Marketing

PUBLICAN AWARDS 2024

Publican Awards 2024 Best Pub Brand/Concept winner, sponsored by Moët Hennessey: Hickory’s

03-Apr-2024 By The Morning Advertiser

This year’s winner of the Publican Awards Best Pub Brand/Concept category demonstrated originality, business success, clear strategies and a passion for people.

Adnams reveals rebrand across beer portfolio

25-Mar-2024 By Gary Lloyd

Suffolk brewery Adnams will unveil a complete rebrand of its core beer range across both the off and on-trade next month (April).

PROMOTIONAL CONTENT

Blue in bottle, iconic in flavour – 1664 BLANC

25-Mar-2024 By Carlsberg Marston's Brewing Company

Kronenbourg 1664 launched its super-premium offering to the UK in February with the arrival of the playfully elegant and iconic blue bottle of 1664 BLANC.

Greene King reveals ‘biggest ever pint giveaway’

21-Mar-2024 By Nikkie Thatcher

Pub company and brewer Greene King is giving away 100,000 pints on Monday 25 March but only if it rains in Manchester.

PUBLICAN AWARDS 2024

Find out about the Best Pub Brand/Concept, sponsored by Moët Hennessy

21-Mar-2024 By The Morning Advertiser

The winner of the Best Pub Brand/Concept category will be a company that has originality, demonstrates business success, clear strategies and has a strong focus on marketing.

Black Sheep Brewery rebrand will help expand reach

11-Mar-2024 By Gary Lloyd

North Yorkshire-based Black Sheep Brewery has announced its biggest rebrand since it was founded more than 31 years ago.

THE CASK PROJECT

St Austell rebrands flagship cask ale Proper Job

01-Mar-2024 By Gary Lloyd

St Austell Brewery has unveiled a new look for its flagship IPA Proper Job (4.5% ABV), which will hit pubs and bars across the UK beginning this month (March 2024).

Breal rebrands in bid to show commitment to brewing sector

27-Feb-2024 By Nikkie Thatcher

Breal Group has rebranded as Keystone Brewing Group in a bid to reflect its commitment to innovation and growth in the industry.

PROMOTIONAL CONTENT

The low and no drinks you must serve in January

17-Jan-2024 By The Morning Advertiser

What goes up must come down is the saying, and the festive highs in the on-trade are painfully followed by January lows – but it doesn’t have to be this way.

Complaint against BrewDog beer not upheld

15-Jan-2024 By Rebecca Weller

A complaint against BrewDog’s Wingman beer has not been upheld by the alcohol industry’s Independent Complaint Panel (ICP).

PDC darts stars’ shirts to be sponsored by PubAid

14-Dec-2023 By Gary Lloyd

Four stars of the darts world will be wearing shirts sponsored by PubAid during the prestigious PDC World Darts Championship over Christmas and the new year.

‘It’s hard to forecast anything at the moment’

08-Dec-2023 By Nikkie Thatcher

The unpredictability of trade is just one of the challenges outlined by one gastropub operator in the lead up to Christmas.

10 most popular UK pub names revealed

29-Nov-2023 By Nikkie Thatcher

The Red Lion remains the most popular pub name in the UK, research over the past three years has found.

Viral ad ‘reminder a pub is for life, not just for Xmas’

29-Nov-2023 By Nikkie Thatcher

A festive advert from a Northern Irish pub that has been viewed by millions highlights the importance of pubs to communities, one trade organisation has said.

Pub’s Christmas ad about loneliness goes viral

27-Nov-2023 By Nikkie Thatcher

A Northern Irish pub’s Christmas video has gone viral, racking up millions of views on social media.

FEATURE - FOOD TRENDS

FEATURE: Food trends for winter

27-Oct-2023 By Emma Eversham

Shorts and T-shirts have finally been replaced by sweaters and sou’westers as the UK’s weather resumes its usual service following an unseasonably warm and dry September and October.

PROMOTIONAL CONTENT

Meet the brand: Rosa Blanca, the beer of Mallorca, comes to the UK

09-Oct-2023 By Rosa Blanca

Rosa Blanca, the beer of Mallorca was launched in the UK on 1 August. Rosa Blanca is a smooth, refreshing beer with a touch of aromatic hops and all the essence of the Mallorca.

Promotional content

Brewfitt's top 5 energy-saving products for dispense

27-Sep-2023 By Brewfitt

In today's environmentally conscious world, reducing energy consumption is not only a noble endeavour but also a smart one, especially for businesses in the hospitality industry.

Four Tiny Rebel beers discontinued as complaints upheld

22-Sep-2023 By Rebecca Weller

Complaints against Welsh craft beer brand Tiny Rebel have been upheld by the Portman Group, resulting in the discontinuation of four of its products.

More than three quarters of pubs experience glassware thefts

08-Sep-2023 By Nikkie Thatcher

Almost eight in 10 operators reported glassware thefts as an issue, according to a flash poll conducted by The Morning Advertiser.

GREEN INITIATIVE

The importance of sustainability to pubgoers

06-Sep-2023 By Nikkie Thatcher

Consumers are putting sustainability at the top of their agenda when choosing where and what to eat, research has shown

Heartwood Collection boss: 'rebrand symbolises the business we are trying to be’

03-Aug-2023 By Nikkie Thatcher

The recent rebrand for Heartwood Collection from Brasserie Bar Co is part of the company’s strategy to branch out into pubs with rooms.

The Cask Project

Sharp’s spoof advert shows why real bar staff remain invaluable

21-Jul-2023 By Gary Lloyd

Cornwall-based Sharp’s Brewery has launched a short mockumentary video about an “AI-powered barman” that illustrates the importance of a human touch to the pub experience.

Threads: a guide for pubs

20-Jul-2023 By Amelie Maurice-Jones

Threads, a new social media app from Facebook’s parent company Meta, amassed more than 150m downloads in just two weeks after launching earlier this month.

My Pub

My Pub: Tap & Run, Upper Broughton, Melton Mowbray, Leicestershire

14-Jul-2023 By Gary Lloyd

When the Tap & Run pub was destroyed in a fire in June last year, owners and England cricket players Harry Gurney and Stuart Broad, were distraught but vowed to bring the site back even better than before. Here, Gurney tells The Morning Advertiser...

Promotional content

Meet the brand: How Estrella Galicia combines its premium beer with a rich history

26-Jun-2023 By Estrella Galicia

For over 117 years, Estrella Galicia has assured its beer is treated with the utmost care, from conception to pouring, highlighting that the serving technique is just as important as the brewing process to guarantee premium quality.

More than a third have faced discrimination in sector

20-Jun-2023 By Gary Lloyd

Social enterprise Be Inclusive Hospitality’s latest report has found more than a third of hospitality workers (33.7%) have experienced discrimination in the workplace.

Fees of third-party sites prompt 31% guests to book direct

19-Jun-2023 By Amelie Maurice-Jones

Pubgoers are falling out of love with third-party booking platforms, which incur ‘intolerable’ costs for venues, and are instead opting to book direct, new research has revealed.

PROMOTIONAL CONTENT

Meet the brand: San Miguel launches new campaign

19-Jun-2023 By San Miguel

San Miguel, the UK’s Most popular World beer had announced the launch of its ‘Here’s to the Seekers’ ATL Campaign.

7 pubs named in UK’s top 100 restaurants list

13-Jun-2023 By Nikkie Thatcher

Seven of the best 100 restaurants in the UK are pubs, according to the 2023 Estrella Damm National Restaurant Awards.

Promotional content

Meet the brand: Sharp’s new cask hazy IPA, Solar Wave, gains vegan certification

12-Jun-2023 By Sharp's Brewery

Sharp’s Brewery, the maker of the UK’s best-selling amber ale Doom Bar[1], has followed the launch of Solar Wave, its first nationally available cask hazy IPA, with the announcement that the brew has gained vegan certification from the Vegetarian Society...

Customers demanding inclusive policies in hospitality

09-Jun-2023 By Nikkie Thatcher

More than six in 10 consumers think a hospitality venue’s equity, diversity and inclusion (EDI) is important, a new survey has revealed.

Promotional content

Win £1,000 every week this summer with MONIN

06-Jun-2023 By MONIN

MONIN, the global beverage flavour expert, has launched an exciting competition offering outlets the opportunity to win £1,000 wholesale credit, every week for 9 weeks throughout June and July!

Promotional content

Meet the brand: The new standard in lager. Highest rated. Fastest growing. Most awarded.

05-Jun-2023 By BrewDog

Since 2007 BrewDog has been on a mission to make people passionate about great craft beer and as the experts in taste and quality, we pride ourselves by working with the best brewers.

Brunning & Price consumers’ ‘top pub operator’

31-May-2023 By Nikkie Thatcher

Multiple business Brunning & Price has come out best in new research of consumers’ top operators, according to a survey that has analysed the performance of top pub groups.

MA LEADERS CLUB

How to unlock TikTok’s potential

23-May-2023 By Amelie Maurice-Jones

House of Marketers managing director, Inigo Rivero, discussed how operators can unleash the potential of TikTok at The MA Leaders conference last week.

MA Leaders Club

How to drive footfall to your pub's website

22-May-2023 By Amelie Maurice-Jones

Experts from the advertising agency Footprint Digital advised operators on how to get the most out of SEO, at the MA Leaders conference in Newcastle last week.

Brew LDN provided a boost to ‘moral and trade’

05-May-2023 By Rebecca Weller

Brew LDN brought the brewing community together and allowed the industry to briefly “forget” about all the challenges it currently faces.

Brooklyn Pilsner launches glassware coinciding with official Glastonbury beer announcement

03-May-2023 By Nikkie Thatcher

Carlsberg Marston’s Brewing Company (CMBC)-owned Brooklyn Brewery is set to unveil its latest glassware to the on-trade as it also announces its Pilsner is the official partner at this year’s Glastonbury Festival.

May could be 'historic' month for sector

02-May-2023 By Rebecca Weller

May has the potential to be a “historic” month with “huge uplifts” for the sector with hospitality at the heart of a variety of events, UKHospitality (UKH) chief executive Kate Nicholls has said.

Complaint against Engine Gin upheld

27-Apr-2023 By Rebecca Weller

A complaint against Engine Organic Gin for suggestion of therapeutic qualities has been upheld by the Portman Group.

Fake review ban ‘will help deliver fairness’

25-Apr-2023 By Nikkie Thatcher

Trade body UKHospitality (UKH) has welcomed draft legislation on fake reviews as it said they do “irreparable damage to businesses”.

Wildcard scoops best brewery title at SIBA awards

16-Mar-2023 By Gary Lloyd

Craft brewery Wildcard has been named Brewery Business of the Year 2023 at the SIBA Business Awards 2023.

Star ploughs £60k into coronation weekend

13-Mar-2023 By Gary Lloyd

Star Pubs & Bars has invested more than £60,000 worth of support for the King’s Coronation and accompanying May bank holiday weekends for its licensees.

Cider feature

FEATURE: Putting ciders in a class of their own

13-Mar-2023 By Emma Eversham

Is a re-categorisation of cider enough to change the division’s fortunes or does more work need to be done for it to thrive?

Scottish gov urged to throw out ‘ludicrous’ anti-advertising plans

10-Mar-2023 By Gary Lloyd

Proposed restrictions on alcohol advertising would damage the hospitality sector for generations and the “ludicrous” plans should be thrown out, according to trade bodies in Scotland.

Exclusive research to be unveiled at Profitable Beds seminar

07-Mar-2023 By The Morning Advertser

The results of pub accommodation research spearheaded by Stay in a Pub is set to be revealed at the Profitable Beds seminar later this month (Tuesday 28 March).

Licensing hours extension for King’s coronation ‘timely boost’

06-Mar-2023 By Nikkie Thatcher

The Government has announced licensing hours for pubs, clubs and bars across the King’s coronation weekend will be extended by two hours.

Quarter of consumers demanding more from venues

01-Mar-2023 By Nikkie Thatcher

Some 23% of consumers have higher expectations from hospitality businesses now compared to 12 months ago, a new report has revealed.

Top 50 Gastropub recognised with three AA Rosettes

01-Mar-2023 By Nikkie Thatcher

A Lancashire gastropub in part of 15 venues that have been commended for culinary excellence.