Technical / White Paper
Molson Coors’ Cask & Craft brochure available now
The first of five brochure instalments
Molson Coors Service. Choice Trust. has launched the latest edition of its Cask & Craft brochure, a user-friendly guide and extensive product list designed to help pubs maximise sales in the cask and craft sectors.
The second edition of the brochure includes 16 new products, reflecting the growth in popularity of cask ale and craft beer in recent years as well as catering to the diversity in preference amongst cask and craft drinkers in pubs. In total the brochure offers publicans the choice of over 200 products including 70 permanent cask ales, 60 craft beers, 30 packages ales and 30 ciders.