Soft & Hot Drinks

Sober spaces: there is a growing market for venues offering a late night drinks in a zero-alcohol environment

Are sober bars growing in popularity?

By Emily Hawkins

Although many licensed venues have upped their game and stock more zero- and low-alcohol drinks, some customers want an alcohol-free environment too.

Straight on softs: Jamie Shipperly from Coca-Cola European Partners advises operators how to make the most of soft drinks

MA500

How to get your soft drinks offer right

By Nikkie Sutton

The soft drinks market is worth more than £14bn and operators need to ensure they are tapping into this with a strong offer, the MA500 crowd heard in Sheffield today (13 September).

Hot stuff: Brits are currently drinking 95m cups of coffee a day

4 coffee trends that are hot right now

By Nikkie Sutton

Iced coffee, milk alternatives, training and understanding coffee drinkers’ behaviour are the four top things operators need to ensure they are doing to attract hot drink consumers, according to new research.

Pressure: soft drinks businesses impacted by sugar levy

326 soft drinks makers hit by sugar tax

By Nikkie Sutton

HMRC has revealed that 326 soft drinks manufacturers have been affected by the ‘sugar tax’ according to research from a national accountancy group.

Recipe for success: three ideas for the perfect gin and tonic

In association with Fever-Tree

Three G&T serves you won’t be able to resist

By Nicholas Robinson

The humble gin and tonic; what can go wrong and what more can be done to such a simple drink? The answer to both questions is, actually, quite a lot.

Herbaceous accompaniments: keep your gin garnishes fresh

In association with Fever-Tree

How to grow a gin garnish garden

By Nicholas Robinson

Whether you’re growing them on the bar for staff to garnish drinks with or in your pub garden for consumers to pick and choose for themselves, a G&T garnish garden is a quirky way to create a bit of atmosphere and theatre.

Dismissive: González called the mocktail menu the equivalent of “the kids menu in a restaurant”.

How to cater for people who aren’t drinking

By James Beeson

The on-trade needs to do more to “disentangle the notion that there needs to be a not-sober experience in every bar”, according to renowned bartender and self-care advocate Giuseppe González.

Shock: Britain could run out of beer

Beer stocks low due to CO2 shortage

By Nicholas Robinson

Brewers large and small are running low or have run out of products as the Europe-wide CO2 shortage worsens, putting a stop to brewing and packaging for many.

A garden of Eden: inside the Duke of Cambridge, Surrey

In association with Fever-Tree

In the gin garden of Surrey’s Duke of Cambridge

By Nicholas Robinson

Close to the scenic Surrey Hills, with a cricket green and golf course nearby, the Duke of Cambridge attracts a wide range of clientele. As operations manager Paul Griffiths explains, many enjoy a G&T in the large suntrap garden, which features a...

Softies revolution: Quality, organic, locally sourced ingredients are key to success

Joining the craft movement

By Andrew Don

With consumers increasingly adopting healthier lifestyles and turning away from sugary mass-produced products, soft drinks producers are embracing crafted alternatives in order to cash in on the latest trends

My Pub Garden: the Castle Inn, Lulworth, Dorset

In association with Fever-Tree

My Pub Garden: ‘This is how we created a G&T Garden’

By Nicholas Robinson

Set in the idyllic Dorset countryside, the Castle Inn, in Lulworth, has a sprawling garden and a terrace ripe for drinking a quenching gin and tonic. But general manager David Hargreaves-Putt explains there’s even more going on beyond the pub’s boundaries.

Not so secret gardens: turn your beer garden into a G&T Garden

In association with Fever-Tree

How to create your own Gin Garden of Eden

By Nicholas Robinson

It is no surprise the once humble gin and tonic is in steep growth, buoyed by increasing demand for exciting premium tonics, the proliferation of which has undoubtedly helped kick-start the gin revolution. So why aren’t we celebrating this enchanting...

Bounty: three new lagers will give operators plenty of choose from when it comes to curating its range this summer

New products: Here come the lagers

By James Beeson

Three new launches signal the start of the great British summer, as premium and craft lager options continue to prove popular.

Helping hand: Visual prompts such as PoS are vital during the summer months

Garden Fillers: how to maximise summer drinks sales in your pub

By Emma Eversham

What Brits drink in pub gardens has evolved dramatically over the years, with promiscuous punters swapping their favourite tipple as frequently as the summer weather changes. But with hopes of a scorcher this year, operators and suppliers are already...

Moving forward: the new flavours tap into the

Belvoir releases new flavours

By Nikkie Sutton

Soft drinks producer Belvoir Fruit Farms has announced it will be launching four new products across the on and off-trade this month (March).

Cost price: almost half (46%) of consumers say price impacts their decision to drink 'soft drinks' when out, according to CGA

Moving soft drinks upmarket

By Andrew Don

Publicans do not have to be soft to give non-alcoholic drinks a hard push but they should do it with panache.

Advertising drive: Diet Coke has been rebranded

Coke launches three new products in the UK

By Nicholas Robinson

Soft drinks giant Coca-Cola will launch three new drinks in the UK, backed by a multimillion-pound marketing campaign, in a bid to become what it calls a “total beverage company”.

On the up: premium soft drinks sales value is growing almost 28% year on year

Key soft drinks trends for pubs

By Nikkie Sutton

Technology, appealing to a broad range of ages and personalisation are just three of the trends operators need to ensure their soft drinks offer pulls in the punters.

Straw debate: life is plastic, but it's not fantastic

7 alternatives to plastic straws

By Nicholas Robinson

More pubs and their customers are speaking out against the use of plastic straws and seeking alternatives to the environmentally hazardous tubes we’ve, for decades, grown accustomed to drinking from.

Changing face: the redesign focuses on Fentimans heritage

Fentimans unveils £1.2m new look

By Nikkie Sutton

Soft drinks supplier Fentimans has overhauled its image with a £1.2m rebrand, the biggest in its history.

Opportunities for pubs: founder of Club Soda Laura Willoughby

9 things we learned at the Club Soda event

By Claire Churchard

Traditionally, the pub trade has not done the best job of serving or promoting low and non-alcoholic drinks but, with a burgeoning demand for these products, pubs have an opportunity to capitalise on this market.

The top brands to stock in your pub

The Drinks List: Top Brands To Stock 2018

By Nicholas Robinson

With the on-trade drinks market moving at an ever-faster pace as operators try to keep pace with increasingly volatile drinkers, knowledge truly is power. Here, The Morning Advertiser brings you the facts behind the stats

Top to stock: The Drinks List goes live

The Drinks List: Top Brands To Stock webinar launches

By Nicholas Robinson

Be the first to discover which drinks and trends are driving sales in the on-trade by tuning into The Morning Advertiser’s (MA) Drinks List: Top Brands To Stock free webinar this Thursday (16 November).

The driver: Coke celebrates 10 years of Designated Driver

In association with Coca-Cola European Partners

10 years of Coca-Cola's Designated Driver campaign

By Nicholas Robinson

Criminal court cases of drink-driving have reduced over the years but pubs still have an important role to play in lowering them further – especially around Christmas. Promoting a designated driver scheme over the festive period is not only responsible,...

No go: some 20% of Brits are choosing not to drink alcohol

Future drinks trends: tapping into a health kick

By Nicholas Robinson

Predicting the next big thing is a lot easier said than done. However, there is general agreement at the moment that people are increasingly health conscious and that pubs and bars would be well advised to cater for this trend.

New look: Schweppes overhauls design

Schweppes rebrands tonics and creates new flavours

By Nicholas Robinson

Tonic water brand Schweppes has overhauled its image and developed a new range of flavours, the biggest activity in its recent history, which will be backed by a £6.6m marketing campaign.

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