Trends

Beer trends to make 2024 a 'positive year'

20-Feb-2024 By Rebecca Weller

Beer sales by value are outpacing sales by volume but pubs are driving growth for the category, with key trends set to make 2024 a “positive year for beer” in the on-trade.

Pepperoni crowned Brits' fav topping for National Pizza Day

09-Feb-2022 By Amelie Maurice-Jones

Take your pizza offering to new heights with meat toppings as pepperoni, donner pizza and meat feast all score a place in Brits’ top five types of pizza.

23% of pub trips involve burgers

08-Feb-2022 By Amelie Maurice-Jones

Almost a quarter (23.15%) of times people ate out at pubs from November 2020 to January 2022 included burgers, data from Lumina Intelligence Eating and Drinking Out Panel has revealed.

British cuisine and sustainability top food and drink trends for 2022

17-Nov-2021 By Nikkie Thatcher

Ethical consumption, British ingredients and health have been tipped as the top trends for eating and drinks into 2022.

CBD alcohol dying fad despite ‘anti-anxiety’ benefits

09-Nov-2021 By Amelie Maurice-Jones

Cannabidiol (CBD)-infused alcohol is a dying craze unlikely to resurface due to the hesitation of larger companies and distrust of customers, said bar operators.

Cider still a ‘relatively underdeveloped’ category

14-Jun-2021 By The Morning Advertiser

Fruit cider flooding the UK on-trade just after the turn of the century saw sweet serves drench both bar tops and fridges – where they remain ubiquitous. The Morning Advertiser (MA) asks ‘have we hit peak cider?’

MA Leaders Club

Customer confidence slowly increasing as restriction lift

13-May-2021 By Nikkie Thatcher

Consumer optimism around the pub sector is increasing as lockdown begins to ease, a leading data expert has revealed.

In association with Fentimans

Key drink trends for summer 2021: Premium pours, gin growth and independent brands

10-May-2021 By The Morning Advertiser

With the help of experts from across the on-trade, The Morning Advertiser and premium drinks brand Fentimans have poured over a handful of trends worth watching as the parched public return to pubs and bars.

The Lock In Podcast

The Lock In Podcast: Fingers on the pulse...

29-Apr-2021 By Ed Bedington

As the industry starts to reopen, the Lock In team take a sideways look to see what trends are starting to emerge in food, drink, operations and consumer behaviour. The achingly hip Heath Ball and his sidekick James Cuthbertson share their insights into...

Ripe for reopening: which cider trends will help operators pick a winning summer offer?

29-Mar-2021 By Stuart Stone

As British Summer Time begins, The Morning Advertiser cuts to the core of the cider category before the nation’s sweet tooth and beer garden weather strike back against Covid with a vengeance.

The Lock In Podcast

The Lock In Podcast: Food glorious food!

09-Dec-2020 By Ed Bedington

With food the focus under the new government restrictions for pubs, the Lock In podcast team talk about how you can create a food offer during the crisis, what makes good, and bad, pub food, the practicalities of a food offer and debate what substantial...

Women drive pub visit growth

12-Mar-2020 By Alice Leader

New insight shows that pub visits by men declined by 0.8% in 2019, but there was a 1.6% increase in female customers, who now account for 48.7% of all pub customers.